Well today I am not going down Fashion and Fabric Lane because my mind is on present mode after this afternoon's long search for the perfect fabrics, perfect accessories and shoes to match not just the dress I will be making but the person who will be wearing them as well.
Yep, it takes all of that to design and style an individual. That is why it is difficult to operate like a retail supplier. This is when people would think they just call and place an order. No, I am not Edgars retail or some online clothing boutique (though this is something in the pipeline for a particular range of mine). Yeah, going global baby!! God said we must be fruitful and multiply!
I need to see my client, get to know him/her and understand how he/she likes the world to see him/her through what they wear. I also get to understand what colors can bring out the best you without overshadowing your personality and character. This is why I spend 3 hours in one shop that even my favourite fabric store owner jokingly said: "I must start charging you rent."
Well that is how I operate. I find a retail outlet I connect with and become so used to the staff that I end up feeling at home and that is where I will spend most of my money. So yes I spend 90% of my money and time in the same shop. You are probably wondering to yourself: "Why does she take so long to buy just fabric?". Okay, I visualize, conceptualize and design in my head inside the shop. I get served by the same person and I always bounce ideas on him. I can hear you thinking; "What kind of a designer is she bouncing ideas on fabric cutters?". Well I do that with everything except on what to wear or what to eat but I tell you this young guy is good. He has a creative mind and can visualize what I share with him. I will hire him in the near future.


I then had to find fabric for my good friend and sister, Zita Ceza who has now become my most loyal client and is ordering her 3rd dress in 3 weeks! I connected with Zita on Facebook 3 years ago and only met her 3 weeks ago when I went to deliver her dress. Well how did I manage to design for her without giving her a fashion consultation? Well, Zita is like my soul twin sister. I know what she would love to wear and how she wants to be perceived.When she ordered the first and second dress she chose the dresses she likes from my previous designs. Both dresses look great on her. Actually she makes the dresses look great. With this last one she has given me the liberty to design the perfect dress for her, choose the colour and fabric.

The shopping does not end there. There's zips, cottons, ribbons, elastics, beads, needles and all you need to complete the garments. And yah, I had to go look for and buy afro/traditional beads for an afrocentric ensemble for my other client as well as buy a bow tie and stirrups for my male client.
Shoo!!! I was exhausted, hungry and sleepy. Guess what? I have to work through the morning again! So yah let me start working on Zita's dress. Which color and fabric between the two? Oh I still have to design the dress. BTW! I found shoes I fell inlove with at first sight!!
Thank you for reading and I am looking forward to dresssing you and styling you too!!!
ForeverFaith Couture
"Designed To Fit You"
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